Privacy Policy

Privacy Policy
This site is owned and operated by Lion Brand Yarn. Lion Brand Yarn is committed to respecting your privacy. We’ve structured our website so that, in general, you can visit Lion Brand Yarn on the Web without identifying yourself or revealing any personal information. Once you choose to provide us personally identifiable information (any information by which you can be identified), you can be assured that it will only be used to support your customer relationship with Lion Brand Yarn.

Lion Brand Yarn provides this Online Privacy Statement to make you aware of our privacy policy and practices and of the choices you can make about the way your information is collected and used.
On some Lion Brand Yarn web pages, you can make requests or ask to receive materials. On these pages we collect your name and contact information.

In order to tailor our subsequent communications to you and continuously improve our products and services, we may also ask you to voluntarily provide us with information regarding yourself, your experience with our products, and contact preferences.

How we use your information
Lion Brand Yarn uses your information to better understand your needs and to provide you with better service. Specifically, we use your information to help you complete a transaction, to communicate back to you, to update you on service and benefits, and to personalize our web site for you.

Who we share it with
Lion Brand Yarn will not sell, rent, or lease your email address to others. If you request a catalog or purchase directly from us, we may rent your name and address to a few, carefully selected companies who send out catalogs or magazines we believe may be of interest to you. Please contact customer service at 800 661 7551 if you do not want your name made available for rental.

Lion Brand Yarn will not use or share the personally identifiable information provided to us online in ways unrelated to the ones described above without letting you know and offering you a choice.

Lion Brand Yarn is committed to ensuring the security of your information. To prevent unauthorized access, maintain data accuracy, and ensure the appropriate use of information, we have put in place appropriate physical, electronic, and managerial procedures to safeguard and secure the information we collect online.

If you have comments or questions about our privacy policy, please send them to: